World YWCA Advocacy Roadmap

The World YWCA Advocacy Roadmap lays out the pathways to guide our actions and ensure that World YWCA remains disciplined in focus and depth of impact. We consider advocacy as a set of strategic activities designed to influence decision makers, laws and regulations, structures and practises to address the root causes of injustice and transform power structures for gender equality. The World YWCA uses different advocacy methods and tools depending on the context including policy research, campaigning, public events, lobbying and policy dialogue, media work and production of assets such as podcasts, toolkits, and statements. We acknowledge that effective advocacy is multifaceted, complex and beyond the scope of a single organisation.